Hard-sell methods -do you like them?

The following is a video where business owners (the developer) puts a lot of time, effort and possibly money into the product. Then they realize they cannot get the word out. In the past, it was costly advertising and today, it has become a web/viral marketing. This is not always the best approach -as you may not want to make a scene:

Rewrite Your Story from Tonya Leigh on Vimeo.

Problem: Few options exist.

1. How to attract someone to know 'who' you are and to listen to your story/product? Do you even have a story?

The first thing that comes to mind is email blasting and bombarding friends/family! That should be fun and I'll just nab them in and have them distributed: http://slimchicandsavvy.com/signup/

Almost 99% of businesses die off after realizing they're not a real business.

1. Why would people come back? Are you offering them something to give you their email contact or are you going to SPAM them?

Temporary Solutions:

1. Facebook and Twitter have become platforms and privacy etc has become a mainstream discussion.

Next Step Solutions:

I decided to help an MIT doctoral candidate Thomas Rand-Nash on the dream: Apptarium because it addresses these issues and how mismanaged social media networks and mini-networks can crash, burn and affect relationships.   

It maybe too complex for websites but for mobile appsites running on new touchscreen TV's, touchpads (i-Pad, CruzPads) we can still make it a better place.

Case Study:

Burberry increases web traffic 30%+ by building a true-App site on i-Pad.

Mercedes Benz rolls out in 2011 their true-App site for their focus group similar to their current website focus group: https://www.mercedesbenzadvisors.com/login