Clever photography/graphic design

Every once and a while I'll bump into some smart photography on the web and lately I've bumped into a site that's got some quality photography.
My Modern Met is interesting site reviewing and bring into view cool pictures, architecture, restaurants, etc.
Even though they have some really good fashion and sexy NSFW shots, this one series labelled 'TrustCorp Rebranding Project caught my eye. In most respects, a lot of photography in general is designed to look slick and smooth. Its bound to get, well, boring. When the visual pun is used like when a verbal pun is used in writing, it brings something new and exciting to the table. The pictures are pretty much self explanatory but if you didn't catch it its the rehashing of branding, bringing the blunt truth to what the product does or ultimately what they can make fun of.
here's some pictures