Nike Plus Charity Run

Recently, NIKE asked Li Lin and me whether we would be interested in being the spokespersons for the NIKE Charity Run.  We both believed it was a great way for people to get in shape while helping the children at the "Make-A-Wish" charity foundation so we both agreed to do it.

The concept is simple.  All the participants have to do is hook up their iPod nano to their NIKE Plus running shoes and then upload their kilometers to the website.  After the participants run a certain distance, Nike will donate gifts to these underprivileged children at the foundation.

The shots in this blog are from the photoshoot for the campaign.

If you would like more information about how to participate or you just would like to see the video we shot for the campaign, then you can go to the Nike site at: http://www.nikeplus.com.sg With the opportunity to help out others, we've got even more reason to stay in shape during the holiday season so Just Do It!