Keep your eyes peeled! Walgreens has launched their new collaboration with Lebhar-Friedman publishing, Discover Beauty Within Magazine, nationwide at all Walgreens and most Duane Reade locations.
The half-size (purse-size!) periodical features beauty-tips and product suggestions which are widely available in Walgreens and Duane Reade. Finally a direct line from the professionals about cosmetics, haircare, and skincare items, that are both easily found and wallet-friendly– a real departure from the usual obstacles beauty devotees are accustomed to in their quest for the perfect beauty solution.
To celebrate, Walgreens has partnered with Unilever, Pacific World and Nutridiet, with additional support from Milani, Shea Moisture and Colgate, to bring mobile beauty bar, to New York City, New Jersey, Los Angeles, and Chicago.
Customers can stop by to receive complementary mini-makeovers, manicures, and an overflowing gift-bag full of gifts from sponsoring brands.
Catch on April 4th at the following Manhattan locations:
11am-2pm Empire State Building, 350 5th Avenue between E.34th St. and E.33rd St.
6pm-8pm Time Square, 1471 Broadway on 43rd St. between Broadway and 6th Avenue
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